PCKO
Requirement
PCKO is a design led, multi-award winning, architectural and planning practice, with over 30 years’ experience in delivering attractive, sustainable and innovative buildings. PCKO approached us to refresh their identity, review and redesign a fully mobile responsive site that translated seamlessly on desktops right through to mobile and tablet devices. The User Interface (UI) had to be intuitive and encourage/invite users to explore the wealth of showcased projects. It also needed to embrace interactive social media tools for enabling PCKO to engage directly with the architectural community as expected from an architectural firm renowned for numerous awards over the past decade.
Delivery
In conjunction with our design partners CHK Design, we restructured the site information architecture (IA) and created intuitive user journeys for making it easier for users to navigate their way through the site. Great emphasise was also placed on the selected imagery and additional photography to help us create a fluid design.
Phocuus implemented a user-friendly Content Management System (CMS) to enable content and social media activities to be posted and managed by PCKO. The templates are set up for handling any mobile responsive layout and can incorporate new templates without compromising the design and UI across any environment and mobile device.
Outcome
- PCKO have full ownership of content and can make updates to reflect new projects
- PCKO actively uses the social media tools to engage with the architectural community on research and other engaging activities content control
- The site is completely managed by PCKO
- Our established ongoing relationship has culminated in new site functionalities and consultation on creative support and promotional campaigns